The final logo seen below, already had been inscribed onto mousemats and pens in anticipation of its imminent deployment, but it took OGC staff around 20 seconds to realize why this particular logo was going to end in tears (of laughter):
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In April last year, London design outfit FHD proudly announced it would be rebranding the UK's Office of Government Commerce (OGC) - the HM Treasury tentacle "responsible for improving value for money by driving up standards and capability in procurement".
The final logo seen below, already had been inscribed onto mousemats and pens in anticipation of its imminent deployment, but it took OGC staff around 20 seconds to realize why this particular logo was going to end in tears (of laughter):
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The final logo seen below, already had been inscribed onto mousemats and pens in anticipation of its imminent deployment, but it took OGC staff around 20 seconds to realize why this particular logo was going to end in tears (of laughter):
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